Hi, I'm Jacky Lo.

If you want to see my recent update, please check my NOW page.
I began my career as a marketer and I worked for an education non profit organization in Hong Kong for 4 years before I switched my job from marketing to design. Currently, I am a UX student at Savannah College of Art and Design (SCAD). I loves creating aesthetic and interactive experience.

I am a sketchbook addict. I find it super fun to explore different material to draw, glue, write and create in my sketchbook and it gradually becomes my way to seek inspiration and develop ideas.

Experience

Airwallex
Present
Freelance Designer
Design ads (in forms of printed design, poster and social media posts) for A/B testing to optimize the marketing performance. Redesign the EDMs to improve the readibilty and click-through rate.
Deloitte
2021
SCADpro - Sponsored Course
Designed a desktop based application for HR function, incorporating user interviews and testing findings; Created a system map to map the relations between the different challenges and opportunities in AI and HR.
Kosmic.io
2020
Product Associate
Led the user research and benchmarking analysis on different online learning platforms; Presented findings and recommendations to founder and the marketing manager; Designed a handbook for the marketing team to deliver a standardised and smoother recruitment experience for new instructors.
CaaS
2019
UX Designer
Created wireframes to visualize design concepts for a theme park’s mobile application; Conducted benchmarking on product features and UI design to stay on top of the industry; Prepared presentation deck for the progress update to the clients.
Teach For Hong Kong
2019
Brand & Growth Manager
Conducted discovery workshop with stakeholders to identify the brand values and transformed the insights to redesign recruitment strategies that led to a 20% increase in the application number; Designed and led the summer internship program with >10 full-time interns.
Program Officer
Spearhead the whole campus marketing effort that led to 170 applications for 2017-18 and 370 applications for 2018-19; Pitched TFHK to various media and secured interviews in almost every major media outlet: Apple Daily, Cable News, SCMP..etc.

Education

Savannah College of Art and Design
2019-23
User Experience (UX) Design Degree, Dean's List honors
Hong Kong Metropolitan University
2012-17
Bachelor of Business Administration in Management

Skills

What I can do
User Research
Branding
Editorial Design
Prototyping
Drawing
Web Design
UI Animation
Logo Design
User Research
UI Animation
Tools I use
Figma
Photoshop
Illustrator
Indesign
Adobe XD
Webflow
Rhino 7
KeyShot
After Effect
Paper & Pen

Snapshots of my Life